Bite size

I have been getting more involved in networking as a way to raise awareness of the many products that we offer in the marketplace. It gets me out of the office, and I enjoy it very much. I even think it is working—more and more referrals are getting generated.
At the same [...]

More thoughts on ESOP Trusts

I’ve been having a very interesting email exchange with Corey Rosen from the National Center for Employee Ownership. This is the trade association that supports ESOP’s in the country. They are a wonderful resource for anyone considering an ESOP and I suggest strongly that before doing an ESOP transaction that you contact this [...]

Some thoughts on ESOP’s

I’ve been thinking about ESOP’s and their use in the private business world for the past several days.  The overriding thought that I’ve been having is that an ESOP is not an exit strategy.  It is a transition strategy.
Most people when they establish an ESOP in their company are not going to want to ride [...]

Inquiring Minds Want to Know

We have been working with our Stage 2 Affiliates for several months now, and from here in Vermont, we feel as if we have shed several skins. I recently had occasion to listen to our very first webinars, and I was startled to hear references to two (or maybe three?) websites back. Oh, wow. [...]

The long tail meets the long tail

I’ve been doing more thinking about the long tail and how it affects the business we do. Randy Fox from InKnowVision and I had an very interesting conversation on this topic. We decided that for most of us, the goal is to understand our own long tail and to attach to others long tails that [...]

The Long Tail versus The Dip

I little while ago I wrote about a wonderful book by Seth Godin – The Dip. In this book Seth talks about being number one or two in a market and how important it is to be either first or second. I’m now reading a book by Chris Anderson called The Long Tail. [...]